What a small dive school's website could feel like: dark like the water, bright like the fish, and built around the three things a diver wants to know — which course is next, when the next boat leaves and what to pack. Pick a course and the diver sinks to its depth; hold a trip and the pack list rewrites itself.
Sotong Dive School is a fictional school we designed for this concept. The pool, boat, people, fees and trips are made up, trip dates are generated from today's date, and nothing here books or sends anything.
Syne + Instrument Sans · 8 colour tokens · works without JavaScript
Concept website · Sotong Dive School is a made-up school · nothing here can be booked
Scuba courses & weekend trips · Singapore
Learn to dive in a heartland pool, get certified on the east coast of Malaysia, and spend your weekends somewhere with more fish than people. Small groups, patient instructors, and a boat uncle who has never once been late.
Sotong (n.) — squid; also, Singlish for blur. Most of us start that way.
Courses
Every course is the next rung. Pick one and the diver shows you how deep it takes you; the card tells you what it needs and what it includes.
Your first certification: theory, pool, then four dives in the sea.
Fees shown are placeholders for this concept, not real prices.
Trips
A rolling schedule: local reef days, long weekends in Malaysia and Indonesia. Filter by island or level, then hold a spot and the pack list below will know where you're going.
Singapore · Day trip
A day on our own southern reef: low visibility, high character, and a seahorse if you're patient.
Malaysia · 2 nights
The classic east-coast weekend: coach and ferry up on Friday night, six dives, back in time to be tired at work on Monday.
Indonesia · 1 night
Close enough for a one-night trip, with a wreck in the shallows and a resort pool for the people you dragged along.
Malaysia · 2 nights
Drift dives, deeper walls and the odd turtle. For divers who already know which way the current is going.
This is a concept: holding a spot only changes the pack list below. Nothing is sent. Prices are placeholders for this concept.
Pack list
Tick things off as they go in the bag. Hold a trip above and the list adds what that island needs.
0 of 11 packed
The school
Theory and pool sessions happen on weeknights at a public pool near the MRT, so you can learn after work. Trips leave from the ferry terminal on Saturday mornings with the kit already on board.
Sotong Dive SchoolBlk 12 Kelong Crescent, #01-07Singapore (fictional address)
Few students per instructor in the pool and in the water, so nobody is rushed and nobody is lost.
Rental gear is sized and checked the week before; you carry your mask and your packed lunch.
Nervous? Most people are. Try dives exist so you can find out in a pool before you commit to a course.
If the sea is rough we say so and move the trip. A good dive is a calm one.
Questions
Tell us how people sign up with you today and what they keep asking, and we'll design a site that answers it before they call. Yours, not a copy of this one.